How Geektrust helped a US based retail giant hire better, faster and economical at its GCC in India.

Company Overview

Our client is one of the largest retail chains in the world, with a legacy spanning over a century. Headquartered in the United States, this company operates thousands of stores across the country and employs hundreds of thousands of team members. They have successfully transitioned from a traditional retail model into an omnichannel retail leader, seamlessly blending physical stores with advanced digital capabilities.

In recent years, they have significantly invested in digital transformation by focusing on:

  • Enhancing their e-commerce platform
  • Optimizing their supply chain
  • Developing mobile app solutions
  • Strengthening data analytics capabilities
  • Integrating in-store technology

This technological advancement led to a growing demand for top-tier tech talent across various roles such as software engineering, data science, cybersecurity, and cloud architecture.

The process

The company partnered with us to streamline their tech hiring process in India, focusing on positions like Full Stack Developers, Engineering Managers, Senior Developers, and UI Developers.

The Challenge

The tech recruiting team was grappling with key challenges:

  • Long hiring cycles, averaging 45 days to fill a position
  • Significant amount of time invested by tech teams in interviews
  • Balancing quality with speed in the hiring process
  • Reducing the time commitment required from the tech team in the hiring process

They needed a reliable solution that could help them meet their hiring goals quickly and efficiently without compromising on the quality of hires.

The solution part 1: Part 1: Full-time hiring

We adopted a tailored approach to address their full-time hiring needs:

  • Needs assessment: We collaborated closely with their team to understand their hiring objectives and define success metrics.
  • Expert candidate sourcing: Leveraging our proprietary candidate pool, we identified high-quality candidates aligned with their requirements. Additionally, we hosted a client-exclusive online event that attracted thousands of candidates who were assessed for their technical expertise.
  • Efficient screening and assessment: Our robust assessment process ensured only the best candidates were shortlisted, significantly reducing the tech team’s time investment.
  • Collaborative process: Regular feedback loops and close alignment between our teams ensured continuous improvement and shared success.
  • As part of our ongoing efforts to promote diversity in tech, we hosted a Target Diversity Event tailored to address specific hiring needs. The initiative resulted in several successful placements, contributing to a more inclusive workforce. This event underscores our commitment to fostering equitable hiring practices.

The solution part 2: Contract-to-hire

To address the need for speed and flexibility, we introduced a C2H solution:

  • Full-time Geektrust employees work on projects for the client
  • Opportunity for candidates to transition to full-time employees with the client 
  • Reduced risk in hiring by allowing a try before your hire mode 
  • Flexibility to scale tech teams based on project needs

Results

  • Hired 20+ candidates in C2H mode, allowing them to onboard high-quality talent swiftly.
  • Onboarded 15+ senior developers and above, with 40% being women candidates in a short time.
  • Achieved interview-to-offer ratios of 30% for full-time roles and 50% for C2H positions.
  • With our support, the client significantly reduced the time their tech teams spent on candidate sourcing, shortlisting, and first-round interviews.

This partnership helped them achieve faster, more efficient hiring while maintaining the quality of their tech talent.

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